Author (or Editor):  Watts, Deborah

Title: 101 Ways to Know You're "black" in Corporate America

Fiction? Anthology?  

Publisher:  Watts-Five   (Minneapolis)

Date: 1998

ISBN:  ISBN 0-9666276-0-1

 

Series Name:

Physical description: softcover, 140 pages

Relevance to doaskdotell:  racial discrimination

Review:

 

Deborah Watts is founder and president of a marketing consulting company, Watts-Five Productions  which she used to (essentially) self-publish this interesting book. Her business is located in the Minneapolis-St. Paul ("Twin Cities") area. This might present an interesting observation.  Many people tell me that the "liberal" upper-Midwest Twin Cities, located half way to the North Pole at the 45th Parallel, is the "whitest" major metropolitan area in the United States. One could quarrel with this: we have other robust minorities, like the Hmong and the Sioux, for which her book and world-view could reasonably apply.   In 1999, my employer at the time, Reliastar (became ING and then Voya since) had a lunchtime workshop with her presenting her book.

 

The book has a slick, horizontal black-and-white cover (the "Schindler's List" artistic effect), and consists mainly of a large number (starting with "101") of scenario-based aphorisms, one per page, in large, very readable type. There is a bonus of 33 extra "new" scenarios.  In her appendix, she provides a positive interpretation of the word, "Black" which has (like "Negro") become somewhat a negative, almost derogatory expression (at least when compared to "African-American"). There is space for the reader to make his or her own notes, also done in one of Power's books listed elsewhere on this site; to me this seems to pander a bit to the reader.

 

Many of the situations depict instances where people believe that they are behaving "appropriately" (even given the “new rules” about workplace conduct) but are actually in a subtle way insulting the African-American staff member.  Here is one example, from p. 10: "When I see you, I don't see color. I don't think of you as black."  Other examples show much deeper and more venomous discrimination.  Today, responsible employers (under considerable legal pressure) maintain workplace conduct codes that prohibit offensive remarks, but it is difficult to draw the line where commends have cultural innuendo "between the lines."  Jonathan Rauch has provided a perspective on how the "hostile workplace" concept can be carried too far in a New Republic article, "Offices and Gentlemen: Don't Joke, Don't Preach, Don't Argue, Don't Comment, Don't Opine (and For God's Sake Don't Touch)" in the June 23, 1997 issue.      Yet I can remember a slur back in 1984 at a Dallas employer (which was reasonably progressive for the time) by a tech coworker, “pro football is nothing more than pitting my blacks against your blacks”.

 

I used to think that most of this ill-will had been gone from corporate America for years, but many anecdotes provided to me by African-Americans prove that this is no longer true.  And I can recall, some twelve years ago, that managers would complain to me that they had to be extremely careful when disciplining non-whites.  People may, with some psychological labor, learn acceptable visible "behavior," but it still seems that people harbor negative attitudes and often need to perceive people of other races as "inferior."  Why?  Is this a curious blend of collectivism and narcissism?  Even a recent ABC "20-20 Downtown" (February 17, 2000) showed how black public figures are often mistreated by police, cab drivers, and others; and another "20-20" segment depicted the amazing resistance of racist hate groups.

 

Most readers of this web site know that I am no fan of over-using the facile analogy between racial discrimination and anti-gay discrimination, but I will make some comparison, based partly upon a reading of Brian McNaught's Gay Issues in the Workplace (St. Martin's Press, 1993), which appeared during the previous (1993) March on Washington. (McNaught had authored On Being Gay.)  McNaught's most important contribution here is his discussion of "heterosexism," which does seem to echo or redirect racism.  For example, gay employees feel constrained to call their lovers "partners" rather than "spouses."  More important, some employers assume (incorrectly) that gay people do not have families and expect them to work the inconvenient hours so that their team-mates can be with "their families."  (The Wall Street Journal discussed this problem with an egregious examples from a law firm in 1997). I've seen some insensitivity myself: for example, an office email which said that the way to face hardship was to "spend more time with your children and to confide in your children."  What about people who don't have children?

 

Most of these commentaries about "the fair and prosperous workplace" (as I called it in the DADT book) assume that success is measured in terms of conventional ascent up the corporate ladder, and that the main barrier is "the glass ceiling."  Indeed, in the age of the Internet and of entrepreneurialism, conventional ideas of "achievement" (and therefore, negatively speaking, "discrimination") in the corporate workplace may well become less relevant.

 

On October 26, 2000 the Minneapolis Star Tribune ran a review from the Boston Globe by Vanessa E. Jones of the book by Lena Williams:  It’s the Little Things: The Everyday Interactions That Get Under the Skin of Blacks and Whites (Harcourt, 268 pgs).